Mascot and visual identity for Colegio Tomás Alva Edison (TAE) in Mexico City, specially focused for use in competitive interscholastic events.
The creation of the mascot evokes a light bulb like the ones invented at the end of the 19th century. Being designed for a primary and secondary school, I decided to go with a cartoon and cute style in the first instance, highlighting the energetic character of a child and it was named "Tomasito".
After a couple of revisions, it was decided to give the character more "skill and maturity", since the older boys of the institution could feel a little identified with a very tender character.
Thus came "Tom Thunder", with features that denote more power including the isotype of the T + Thunder.
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